As winter approaches it’s natural to begin to reflect on what’s gone on this past year. So let me ask you:
How often do you specifically set time aside to think about your brand, your visual identity?
Many business owners don’t. they’re too busy doing the work. But unless you plan the
So the decision’s been made: you’re going BIG. Your business is ready to grow, you have the marketing strategy in place, and you’re just about ready to dive into the creative side of things. You can almost taste the new advertising campaign.
Before you huddle with your designer, there’s
Every business owner has an end goal for his or her business. Naturally, for many that goal is to GROW. The decision “to go big” or to grow, or can mean different things to different business owners. For some it might mean
Whichever one applies to you, “growing” will most likely
The Big Bang Theory is a show many of us loved for a decade. The episode where Penny’s car finally gives up the ghost is a memorable one. As she explained, the red engine light came on….but she just ignored it and the car kept driving. And really, many of us do just that.
By now you’re probably quite aware that marketing has become a visual game. The days when we could just post text are over. These days it’s all about video, GIFs and wonderful photographs.
Not long ago, photographs took front stage in marketing; now video is quickly outpacing images. That’s